Digital Marketing

Promote your business, products, and services to current and prospective customers online.

Most small and midsized manufacturers lack of time or internal resources to effectively market themselves. As a result, they fail to take the first steps!

DVIRC brings you the trusted expertise needed to demystify the process and get results. Our Digital Marketing services are a perfect starting point for any business seeking an effective way to generate awareness and interest, increase site traffic, expand reach to current and prospective customers, and grow revenue.

Average Digital Marketing Impact

infoAll companies that engage in projects with DVIRC are surveyed by NIST through the Fors Marsh Group, an independent research firm, to validate both the quantitative and qualitative impacts. These metrics are an average per engagement since 2018.
Increase in Sales
Increase in Sales
Retained Sales
Retained Sales
Cost Reduction
Cost Reduction
Investments Made Back Into the Business
Investments Back Into Business
New and Retained Jobs
New & Retained Jobs

Digital Marketing Benefits

End-to-End Support
Target the Right Customers
Plan, Do, Check, Act (PDCA) Process
Make the Buyers Come to You

Our dedicated team of digital experts learn about your business and your objectives and work with clients from project inception to completion.

We provide market segmentation capabilities to allow for industry-specific campaigns designed to achieve measurable results and a more successful outcome.

Quarterly PDCA-inspired planning and strategy sessions enable adjustments to be made in real-time to eliminate wasted effort and focus on what is working.

Draw more leads and potential customers to your website, enable your website to perform better, and be more discoverable on search engines through Search Engine Optimization (SEO).

Digital Marketing Process

While DVIRC customizes every program to meet the needs of each customer, most programs include:

Kickoff meeting to understand the brand positioning, and establish goals for the program

Review of current digital marketing efforts and Google Analytics

Conduct keyword research for search engine optimization

Expansion of website content to include news, articles, case studies, and client testimonials

Email marketing program to reach current and prospective customers

Online advertising on platforms such as Google, LinkedIn, and Bing

Building, managing, and populating social media profiles such as Facebook, LinkedIn, Twitter, Pinterest, and Instagram

Client Testimonials

“Haskell has continued to experience consistent increases in sales over the five years we have worked with DVIRC. They created—and keep us on—a continuous growth trajectory with marketing and sales planning support, web development, inbound marketing, and sales lead generation. DVIRC’s marketing experts work with Haskell management and provide efficient resources to fortify the brand and fuel growth.”

Cristel Hutchinson

Vice President of Sales, Haskell Office

“Working with DVIRC and Brand Llama (and Sagan Medvec) has been an extremely rewarding and beneficial effort for the company. Results of the digital marketing campaign have been all positive. Internet traffic and client growth have grown tremendously since the start of the work, and certainly year over year. We are very pleased with the results. Sagan takes the time to learn the company and the business and is extremely knowledgeable, and is always willing to assist. Sagan is innovative and solution-oriented, and sees opportunity for continued growth with the company. He is professional, and works well and diligently with the company team.”

Shawn Orr

Technical Business Development Manager, The Fredericks Company

“DVIRC has been instrumental in helping us launch our Artisan Metal division. We are especially pleased with all the support for building our website. We look forward to continued collaboration.”

Dave Stahl

Vice President / General Manager, Germantown Tool

Success Stories

Germantown Tool and Manufacturing

Germantown Tool and Manufacturing

DVIRC Helps Germantown Tool Generate $6 Million in New Revenue Through Market Expansion

Haskell Education

Haskell Education

Furniture Manufacturer Experiences Best Growth Ever with DVIRC’s Marketing and Sales Support

The Fredericks Company

The Fredericks Company

Internet and Website Project with DVIRC Yields Substantial Improvements

Boost Your Digital Marketing

A Beginner’s Guide to Digital Marketing eBook

Most manufacturers lack time or sufficient internal resources to effectively market themselves. They perceive digital marketing as a great unknown or do not fully or consistently take advantage of the numerous benefits it offers. As a result, they fail to take the first steps, or significantly improve their current efforts! DVIRC brings you the trusted expertise needed to demystify and clarify the process to get results.

Meet the Digital Marketing Expert

Sagan Medvec - Co-Founder, Brand Llama | DVIRC Partner Since 2006

Sagan Medvec

Co-Founder, Brand Llama | DVIRC Partner Since 2006

Sagan Medvec is a Co-Founder of Brand Llama (formerly Small Business Design Center (SBDC)), and is the Creative Director of the company. Sagan helped start Brand Llama because of his passion to help small businesses. Providing meaningful branding, marketing and interactive services and solutions for small businesses was the mission of the company. All in the name of their clients, Brand Llama works hard to product unique works that help businesses succeed.

Sylvia Wower - Vice President, Consulting and Advanced Technology Research

Sylvia Wower

Vice President, Consulting and Advanced Technology Research

Sylvia Wower is the Vice President of Research and Strategic Growth at DVIRC, where she manages the organization’s Business Growth Services and Advanced Technology Research Group. Considered an expert business strategist and leader in groundbreaking research to support the needs of the DoD, life science and commercial small to midsized manufacturing sector, Syliva and her team have delivered of 160,000 hours of successful project work across the MEP National Network and around the globe.

Partner with DVIRC for Digital Marketing

Leverage our digital marketing expertise to grow your business.

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