Webinar: Is Your Website Ready for AI Search?

AI tools like ChatGPT, Gemini, Perplexity, and Copilot are changing how people search—and what they find. As AI-generated answers increasingly replace traditional search results, many B2B manufacturers are seeing major shifts in website traffic and visibility.

In this practical session, DVIRC Strategic Partners Luke Plating and Sagan Medvec will walk you through how AI search works and what your business can do to stay discoverable. You’ll learn what content gets cited by AI tools, how to structure your site for visibility, and the technical elements that make a difference.

In this session, you’ll learn:

• How tools like ChatGPT and Gemini pull, summarize, and cite website content
• What makes AI tools more likely to cite your business in their responses
• The formats and topics that perform best in AI-driven search (technical guides, FAQs, specs, etc.)
• How to use schema, indexing, and crawl settings to improve AI discoverability
• Why authority signals like E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) matter—and how to demonstrate them
• Real-world examples of what successful AI citations look like

You’ll also get a first look at DVIRC’s new AI Search Benchmarking Tool, which evaluates how easily your website can be found by AI systems. See how your site performs and walk away with specific, actionable ways to improve.

Who Should Attend:

Marketing leaders, website managers, and business owners who want to stay ahead in digital visibility.